Tuesday, December 31, 2019

How to Conjugate Visiter (to Visit) in French

The French verb  visiter  means to visit, and its a relatively easy word to remember because it resembles its English counterpart. When you want to use it in the present, past, or future tenses, you will need to conjugate it.   How to Conjugate Visiter​ If you have studied many French verbs, youve likely come across a number that are  regular -er verbs  as this is a very common conjugation pattern.  Visiter  falls into this category, so you can apply the same endings you learned for similar verbs to this one. The first step in any verb conjugation is identifying the verb stem. In this case, that is  visit-. As you work through the conjugations, various endings will be added to indicate which tense the verb is used in. The indicative verb mood is used most often in French. You will use it for the basic conjugations of  visiter  in the present, future, and imperfect (past) tenses. All you need to do is study the chart and find the correct form that matches both the subject pronoun and the tense. For instance, I am visiting is  je visite  and we will visit is  nous visiterons. Present Future Imperfect je visite visiterai visitais tu visites visiteras visitais il visite visitera visitait nous visitons visiterons visitions vous visitez visiterez visitiez ils visitent visiteront visitaient Visiter  and the Present Participle When you add the ending -ant to the stem of visiter you form the present participle. The result is the word visitant. It can become an adjective, gerund, or noun as well as a verb depending on the context of the sentence. Visiter  in the Past Tense Another common way to form the past tense of visiter is to use the passà © composà ©. This requires a simple construction using the auxiliary verb avoir and the past participle visità ©. For example, I visited is jai visità © and we visited is nous avons visità ©. More Conjugations of  Visiter There are a few other conjugations of  visiter  that you may encounter as your French fluency increases. For instance, the subjunctive verb mood is used when the action of visiting is uncertain. Similarly, the conditional verb mood is used when the action is dependent on something else occurring. It is likely that youll only find the  passà © simple and imperfect subjunctive forms in French writing. However, its good to be able to at least recognize them. Subjunctive Conditional Pass Simple Imperfect Subjunctive je visite visiterais visitai visitasse tu visites visiterais visitas visitasses il visite visiterait visita visitt nous visitions visiterions visitmes visitassions vous visitiez visiteriez visittes visitassiez ils visitent visiteraient visitrent visitassent When you want to use  visiter  in short sentences, the  imperative verb mood can be used. For this, you do not have to include the subject pronoun. Instead of  tu visite, you can use  visite. Imperative tu visite nous visitons vous visitez

Sunday, December 22, 2019

Essay on Moby Dick Symbols To Draw Attention - 1213 Words

Often in great works of literature, symbols are incorporated to add depth. These symbols make it more interesting to the reader by making connections from one idea to another. Herman Melville depicts a great number of characters and symbols in his 19th century novel Moby Dick. Melville uses symbols to develop plot, characters, and to give the reader a deeper interpretation of the novel. (Tucker) The author successfully uses the symbols of brotherhood, monomania, isolation, religion, and duality to make his book more interesting to its readers. At the beginning of the novel, the characters Ishmael and Queequeg are introduced. Ishmael is the narrator of the story. He is also a merchant seaman who signs up for a whaling voyage to see the†¦show more content†¦Ahab depended on the carpenter to make him a new leg, therefore partly bonding and making a friendship. Ahab’s monomania grows increasingly as the story moves forward. While on the ship, Ahab addresses his crewmembers with a doubloon, which symbolizes the act of drawing everyone into the vortex of monomania by Ahab. He uses this coin to focus everyone’s attentions and goals into finding Moby Dick. However, the coin incident is not the only symbol that Melville uses to display Captain Ahab’s monomania. As they are sailing, the Pequod passes various ships along their journey. Upon meeting with these ships, Ahab asks them if they’ve seen a white whale, and refuses to help them because he is afraid that it will interfere and delay the process of capturing Moby Dick. Because of Ahab’s monomania, in the beginning of the novel Ahab isolates himself from the rest of the crewmembers until they are out on the sea. During the early stages of this novel, Ahab avoids bonding with anyone else, which can be found when at the dinner table. All the mates are silent, and they must leave in the reverse order from which they came, with the third mate having to leave first; the harpooners eat last. It is because of this order that demonstrates how Ahab tries to isolate him and his crewmembers. â€Å"†¦ In the cabin was no companionship; socially, Ahab was inaccessible. Though nominally included in the census of Christendom, heShow MoreRelatedThe Scarlet Letter, By Nathaniel Hawthorne And Herman Melville1387 Words   |  6 Pageshistory† (Hayford 435). Both authors have received a lot of attention as two of the more prominent writers of the nineteenth century and their names are often thrown together in criticism of that era. Nathaniel Hawth orne’s most famous novel is likley The Scarlet Letter while Herman Melville is both famous and infamous for the long descriptions of Moby Dick. Criticism often compares these two authors and these two novels, studying symbols such as the sea or themes such as revenge. What is less exploredRead MoreEssay on Melvilles Trimurti5531 Words   |  23 PagesMelvilles Trimurti Throughout Moby Dick, Herman Melville offers his reader a mà ©lange of foreign curiosities and exotic points of interest that add both depth and texture to the narrative. The abundance of such exotica, however, can prove overwhelming, and many of the novels briefly noted yet remarkably important cultural signposts get lost in the mix. Often overlooked, Melvilles use of Hindu imagery not only lends a sense of mysticism to the novel, but also helps to define the dynamicRead More Moby Dick Essay4651 Words   |  19 PagesMoby Dick Moby-Dick is the one American story which every individual seems to recognize. Because of its pervasiveness into our country’s collective psyche, the tale has been reproduced in film and cartoon, and references to the characters and the whale can be found in commercials, sitcoms, and music, proving the novel to still be relevant today. It is the epitome of American Romanticism because it delves into the human spirit, the force of imagination, and power of the emotions and the intellectRead MoreMasculinity in the Works of Herman Melville2445 Words   |  10 Pagesmasculine. Moby-Dick may, also with good reason, be called a man’s book and that Melville’s seafaring episode suggests a patriarchal, anti-feminine approach that adheres to the nineteenth century separation of genders. Value for masculinity in the nineteenth century America may have come from certain expected roles males were expected to fit in; I argue that its value comes from examining it not alon e, but in relation to and in concomitance with femininity. As Richard H. Brodhead put it, Moby-Dick is â€Å"soRead More Starbucks Logo and Branding Essay3728 Words   |  15 Pagesto draw attention to the center. Also, the image of the mermaid/siren is pretty dynamic with all the lines and movement so its complexity tends to draw attention.   Ã‚  Ã‚  Ã‚  Ã‚  Looking at the two logos, another addition to the newer one are the stars on the sides. Aside from their symbolic meaning, they seem to lend a balance that might otherwise be absent. In the original logo, there are large spaces between the text on the top and bottom of the logo, but the weight of the empty space does not draw theRead MoreLiterary Terms3784 Words   |  16 Pages--what the character thinks and feels: She thought how she had never felt so humiliated in her life. She knew hed never ask her out. (I.C.) --what other characters say about the character: I dont like Happy. He is such a sexist and needs constant attention. (I.C.) Direct characterization is when the writer directly describes the character, telling us about her. Indirect characterization is the use of the last four techniques above. We have to infer what the character is like from the clues, just likeRead MoreGrammar: Figures of Speech5410 Words   |  22 Pageswhile simultaneously employi ng other figure s of speech, especially metaphor and simile. In addition, this term can apply to the total of all the images in a work. ON the AP exam, pay attention to how an author creates imagery and to the effect of this imagery. Test #3 â€Å"Inference† to â€Å"Parallelism† Inference/infer – To draw a reasonable conclusion from the information presented. When a multiple-choice question asks for an inference to be drawn from a passage, the most direct, most reasonable inferenceRead MoreANALIZ TEXT INTERPRETATION AND ANALYSIS28843 Words   |  116 Pagespsychological as well as external and physical. In order for a plot to begin, some kind of catalyst is necessary. An existing equilibrium or stasis must be broken that will generate a sequence of events, provide direction to the plot, and focus the attention of the reader. Most plots originate in some significant conflict. The conflict may be either external, when the protagonist (also referred to as the focal character) is pitted against some object outside himself, or internal, in which case the issueRead MoreOld Man and the Sea5543 Words   |  23 PagesThe Old Man and the Sea is illuminating. The work of fiction in which Hemingway devoted the most attention to natural objects, The Old Man and the Sea, is pieced out with an extraordinary quantity of fakery, extraordinary because one would expect to find no inexactness, no romanticizing of natural objects in a writer who loathed W.H. Hudson, could not read Thoreau, deplored Melvilles rhetoric in Moby Dick, and who was himself criticized by other writers, notably Faulkner, for his devotion to the factsRead MoreAmerican Literature11652 Words   |  47 Pagesthey do not understand motif of the double: an individual with both evil and good characteristics often involve the persecution of a young woman who is forced apart from her true love Style: ï‚ · ï‚ · ï‚ · ï‚ · short stories and novels hold readers attention through dread of a series of terrible possibilities feature landscapes of dark forests, extreme vegetation, concealed ruins with horrific rooms, depressed characters Effect: ï‚ · ï‚ · ï‚ · ï‚ · today in literature we still see portrayals of alluring antagonists

Saturday, December 14, 2019

Sunshine Chapter 15 Free Essays

Aimil stared at me, visibly puzzled. â€Å"What happened – ? Since the – the other night all of Old Town knows you were in some kind of trouble with suckers, those two days you went missing last spring – and a lot of us were already wondering. What else could it have been?† Right. We will write a custom essay sample on Sunshine Chapter 15 or any similar topic only for you Order Now What else could it have been? â€Å"It could have been a rogue demon,† I said obstinately. Aimil sighed. â€Å"Not very likely. A lot of partbloods can spot other partbloods, right? I haven’t got Pat’s gift for that. But a fullblood demon – if you’d been held by rogues, I’d’ve known it. Like cat hair on your shirt. So would whoever from SOF interviewed you have known it. SOF wouldn’t have assigned someone to interview you who wouldn’t have known it.† â€Å"And Jocasta’s good,† said Pat. â€Å"Even better than me.† â€Å"Good† wasn’t the adjective I’d’ve chosen for my experience of that interview, but I let it pass. â€Å"So would a lot of other people who come into Charlie’s have known it,† Aimil continued. â€Å"Haven’t you noticed – well, like that Mrs. Bialosky hardly lets you out of her sight these days?† â€Å"Mrs. Bialosky is a Were,† I said. â€Å"Yeah. And her sense of smell is real good,† said Pat. â€Å"She’s another undercover SOF, I suppose,† I said. Pat laughed. â€Å"SOF couldn’t hold her,† he said. She and Yolande should get together, I thought, but I didn’t say it out loud. If SOF had no reason to look into my landlady I wasn’t going to suggest it to them. If Pat thought she was a siddhartha, all the better. And if they already had looked, I didn’t want to know. Jesse said gently, â€Å"You know there’s such a thing as friends as well as colleagues and neighbors, don’t you?† I had my mouth open to say, â€Å"Sure, and you’d’ve been hanging around Charlie’s watching me with at least four eyes a day if I’d just been some poor mug that got mixed up in something ickily Other, right?† And then I closed it again, because I realized that the answer was yes. They might not have been watching me so intensely, and they might not have been watching me in the hopes that whatever had happened might lead them to something they could use without reference to a continuing and uninterrupted supply of cinnamon rolls, but they would have been watching me. Because that was what SOF was for – in theory the first and most important thing it was for – to keep our citizens safe. And SOF for all its faults took that pretty seriously. I sighed. â€Å"So, how about that cup of tea? And then maybe you’ll finally tell me why you wanted me to meet Aimil here.† Pat spun his combox around so the screen faced Aimil. She sat down and tapped herself in, and the screen cleared to the globenet symbol. I averted my eyes. Since I’d started seeing in the dark I couldn’t look at any comscreen for long, TV, net, personal, GameDeluxe (not my territory, but Kenny had an amazing one), whatever. Brrrr. Vertigo wasn’t in it, although migraine came close. At least I wasn’t wasting subscription fees on Otherwatch and Beware by not having gone near my combox lately. I could tell, however, watching out of my peripheral vision, that Aimil was calling up lists of mailsaves. She chose a list, hit a button, and mailtext blocks appeared. I felt an almost physical jolt, and reached out to steady myself on the back of her chair. â€Å"Aah,† said Pat, watching me. â€Å"What† I said nastily. I don’t like surprises. Especially this kind of surprise, and this was my second since I came through the front door of SOF HQ. Aimil said, studying the screen, â€Å"I save anything that – well, that I guess comes from an Other, right? That feels funny. That’s what these guys pay me for. There are a lot of us doing it – we don’t know who each other are of course but I doubt we’re all librarians – and when some nettag is making a lot of us jumpy, SOF tries to find out more about who’s – or what’s – behind it. Jesse asked me to separate off some tags that are on SOF’s active list that I personally think feel like vampires rather than something else, and†¦Ã¢â‚¬  â€Å"We wondered if any of them might mean something to you, you know, locationally,† said Jesse. Locationally? I thought irrelevantly. Is this the same English I speak? â€Å"After what happened the other night,† said Jesse. â€Å"The way you knew where it was even though it was too far away for you to, er, hear, in the usual way. Or see. What made you jump when Aimil opened her mailsave list?† I shook my head. â€Å"Presumably I’m reacting to what you want me to be reacting to, yes,† I said. â€Å"But whether it’s going to be anything but a sensation like putting your finger in an electric socket I don’t know.† â€Å"Try it,† said Jesse. Aimil stood up from the chair and I sat down, trying to examine myself for signs that my evil gene was waking up. This would be a logical moment for it, I felt, and probably quite a practical one too, from the perspective of lingering final moments of philanthropic sanity. Jesse and Pat would be trained in hand-to-hand, and even amok, and thor as hell with the muscles you get if you bash The Blob into trays of cinnamon rolls every morning, I should be a pushover for a couple of veteran SOF field agents. The screen glowed at me balefully. I shut my eyes. Nothing was happening. My body went on breathing quietly, waiting for me to ask it to do something. â€Å"What do I do?† â€Å"If you hit next,† Aimil said, â€Å"you go to the next message.† I opened my eyes long enough to find the NEXT button. I could look at the keyboard. I glanced at the screen. The words there wriggled. I didn’t like it but it didn’t say â€Å"vampire† to me either. I hit NEXT. More wriggly words. Ugh. Nothing else though. I hit NEXT. And the next NEXT. There was an odd building-up of internal pressure that I couldn’t quite put down either to trying to look while not looking at a comscreen that was longing to give me a lightning-bolt-thunder-roll odin-bloody headache or to the knowledge that I was surrounded by SOFs avidly waiting for me to do something. Or that I was waiting to pop into Incredible Hulk mode and try to eat somebody. So I could guess that my shady rapport, affinity, Global Navigational Pinpoint Precision Positioning Device (patent pending), or whatever, was acknowledging the presence of vampires somewhere out there behind the screen, but – so? Next. Next. Next. I was sweating. I realized what the pressure was. Expectation. I was getting close. Close to what? Next. HERE. I snapped my eyes closed and flung myself back in the chair, which rolled several feet away from the desk till it hit the corner of a table pushed against the wall. An unhandily stacked heap of paper spilled off onto the floor with a swoosh. I got up, shakily, keeping my eyes averted from the screen. I could feel the beating of the HERE. I turned my head back and forth as if I was standing in a field looking for a landmark. No. Not there. I moved round a quarter turn, and waited to reorient the HERE. No. I moved another quarter turn†¦almost. An eighth turn back. No. An eighth turn forward, then another eighth. Yes. HERE. I raised an arm. â€Å"That way. Now turn whatever it is off, because it’s making me sick.† Aimil dived for it, and the screen went blank. I sat down. â€Å"Well, well, well,† said Pat. The satisfaction in his voice made me suddenly very angry, but I felt too tired and sick to tell him so. I closed my eyes. I opened them again a minute later. Steam from a cup of hot tea was caressing my face. I accepted the cup. Caffeine was my friend. I wasn’t sure if I had any other friends in that room or not. The Special Other Forces exist to control, defeat, neutralize, or exterminate all Other threat to humans. That was easy and straightforward, and as a human it sounded – had sounded – pretty good to me, although at the same time I’d had a problem with the politics of anything Other denned as bad, which seemed to be the unofficial SOF motto. Now I was learning that in fact SOF was – apparently – full of partbloods, maybe fullbloods, and presumably Weres, and was clandestinely sympathetic to the registry dodgers. It should have cheered me up. If I was a partblood myself, I was a partblood among partbloods. I should be eager to cooperate with my own little group of SOFs. Who hated vampires. All vampires. By definition. Who hated and targeted vampires because they believed that vampires were not merely making everybody’s lives more dangerous, but their own lives harder, their lives as good, socially well-adjusted and well-disposed part-demons or demons, as Weres who only needed a night off once a month. If it wasn’t for vampires (so Pat’s theory went) the humans would probably repeal the laws that automatically prevented anyone with Other blood from enjoying full human rights. The theory was probably right. Not to mention the less-than-a-hundred-years-before-we-all-go-under-the-dark thing. It wasn’t only that seeing in the dark creeped me out because it came from a vampire. It was that it made me permanently, relentlessly, continuously conscious of being connected to†¦vampireness. I do not know what I have given you tonight. I do not know what you have given me. I was aware of it standing motionless outdoors at noon on a sunny day. Even the absence of shadow is a kind of shadow. You may not know that but I do. I did now. I wondered if this was anything like the dare-I-say usual realization of partbloodedness: knowing that you are – and are not – human, but angrily, frustratedly believing that this didn’t make you any less of a†¦ A what, exactly? A human? A person? An individual? A rational creature? Remind me that you are a rational creature. I wished I could ask somebody. But nobody was part vampire, it wasn’t possible. Whatever I was, that wasn’t it. Was it. Was it? Drink your tea, Sunshine, and stop thinking. Thinking is not your strong suit. There was something else that was bothering me about all this, but I couldn’t get that far yet. I didn’t have to. Where I was was far enough to feel nomad about. â€Å"Feeling better?† said Pat. â€Å"No,† I said. â€Å"Do you know what you were pointing at?† â€Å"No,† I said. I looked up, along the line I had indicated, and thought about which way the SOF building lay and where I thought I was in it. I’d probably been pointing west, something like west. That wasn’t a big help; west was where all the deserted factories were, where the worst of the urban bad spots were. Nobody lived out that way now; as the population slowly began to recover from the Voodoo Wars, rather than trying to reclaim any of that area, new malls and office blocks and housing developments were going up in the south and east and – also avoiding the lake and its bad spots – curling around eventually (avoiding druggie nirvana) up to the north. The reason anybody was trying to salvage Chesterfield was because it was south. In twenty or thirty years we and the next town to the south, Piscataweh, would probably be one big city. Unless we all went under the dark early. The western end of New Arcadia isn’t entirely deserted; it has some rather murky small businesses scattered around and some clubs the police keep closing down that open again a day or a week later. Sometimes they reopen briefly somewhere else, sometimes they don’t bother to pretend to move. It is the western end of town where gangs of mostly human, mostly teenage boys go to play chicken and look for vampires. It is also a popular area for squatters, although the attrition by death rate is pretty severe. A lot of the murky small businesses that manage to hold on there cater to squatters who can’t afford to pay for housing, but if they want to stay alive have to pay for some warding. There are two kinds of cheap wards: the ones that don’t work, and the ones that mess with what for want of a better phrase I’m going to call black magic. Which gives you the idea. The homeless are better off sleeping in the gutters in Old Town, but I admit that for Old To wn’s sake it’s a good thing most of them don’t. It didn’t take a combox or a kick in the head to tell anyone in New Arcadia that if they were looking for suckers to look west. â€Å"I was pointing west,† I said grudgingly. â€Å"Big deal.† â€Å"We don’t know if it’s a big deal yet or not,† said Pat reasonably. â€Å"We won’t know till we drive you out there.† â€Å"No,† I said. â€Å"It might be, for example,† Pat continued unfazed, â€Å"that it isn’t the west of New Arcadia at all; it could be somewhere a lot farther away – Springfield, Lucknow, Manchester.† Manchester had a rep as a vampire city. â€Å"The globenet is the globenet; you never know where a specific piece of cosmail has come from.† â€Å"Unless you’re SOF, and you track it down,† I said. There was a little silence. Jesse sighed. â€Å"It’s not that easy. I mean, tracing something off the net is never easy – â€Å" â€Å"There are all those boring laws about privacy,† I said. † – which even SOF has to make an effort to break,† said Pat. † – but a lot of the usual rules of, um, physics, don’t work quite the same with Others as with humans,† Jesse continued. Yeah, I thought. How does a hundred-and-eighty-pound man turn into a ninety-pound wolf? Where does the leftover ninety go? Does he park it in the umbrella stand overnight? â€Å"Geography and vampires is one of the worst. Where they are and where we are often doesn’t seem to, uh, relate.† Vampire senses are different from human in a number of ways†¦It is not the distance that is crucial, but the uniformity†¦. Evidently this worked in both, um, directions. Einstein was wrong. I wondered if it was too late to give my skeggy old physics teacher a bad day. â€Å"So even if we got a good read off a cosmail that we were sure was lobbed by a sucker we still might not know any more than we did before we wasted some of SOF’s tax blinks cracking it. We can use all the help we can get.† â€Å"Which I think I said to you already not long ago,† added Pat. â€Å"You might also keep in mind that the guys who don’t want to be found usually have the edge on us guys who want to find them. Even the human ones, and they’re usually easier. Sunshine, give us a break. We’re not trying to ruin your life for fun, you know.† I stared into the bottom of my mug. Not Jesse or Pat’s fault that I was bound to a vampire. I didn’t think they’d be real open to the idea of making an exception for him. I wasn’t happy about it myself. But I could hardly tell Pat that the reason SOF was so full of covert partbloods now made me feel worse, not better. I was getting to a pretty bad place if I was beginning to wonder if maybe going bonkers and having to be bagged for my own good might be my best choice. What if what I had pointed toward was Con? No. The answer came almost at once. No. What I had pointed toward was something†¦something in itself sick-making, antithetical to humans. To anything warm and breathing. Betrayal would be a different sort of sick. I was sure. I was pretty sure. A human shouldn’t be able to think in terms of betraying a vampire. It didn’t work. Like those nonsense sentences they used to wake you up when you are supposed to be learning a foreign language. I eat the hat of my uncle. I sit upon the cat of my aunt. Depends on the cat of course. It didn’t work, like being able to see in the dark didn’t work. The bottom of my mug was in shadow. I hadn’t drunk the last swallow because it had a fine dust of tea leaves in it. Even they threw shadows, tiny shadows within the shadow, floating in the shadowy dark liquid. â€Å"Okay,† I said. It might have been Bo I’d found. That I’d felt through the globe-net. That was about as sick-making a thought as I could have. Bo, that Con was supposed to be finding so we could go spoke his wheel before he spoked ours. Again. Permanently. â€Å"Then you’ll come with us?† I thought about it. There wasn’t much to think. â€Å"I have to be back at six,† I said. â€Å"You got it,† said Pat. It was just Pat and Jesse and me. Aimil went back to the library. When we awkwardly said good-bye, her face was full of bright shadows I couldn’t read. I looked at her, trying to resettle her in my mind as a partblood and a SOF. Did it take that much effort? I didn’t know. It was taking me a lot of effort to be whatever I now was. While Pat did some shifting-papers-around things and Jesse disappeared for a few minutes I moved over to the sunlight falling through the gray window of Pat’s office. The sunlight felt thin, but it was sunlight. SOF windows were all gray because of the proofglass: proof against bullets, firebombs, kamikaze Weres, glass- and steel-cutting demon talons, spells, charms, almost everything but an armored division with howitzers. Proofglass had only come on the market about ten years ago, just after the Wars, which might have been a little less fatal if it had been invented a few years earlier. All high-risk businesses and the military and most other government departments, plus a lot of paranoids, both the kind with real enemies and the other kind, now had proofglass in their windows and their vehicles. Proofglass upgrader was a popular new career among young magic handlers. You didn’t have to be a magic handler to get hired as an upgrader, but you’d probably live lon ger. Nobody had figured out how to make it less gray though. Gray and depressing, like being in jail. Hadn’t they done studies that humans really need sunlight? Not just light. Sunlight. And all humans, not just me. I hoped Charlie’s wasn’t going to have to put in proof-glass. I hoped I was still human. Pat drove and put me in the front seat with him. â€Å"Can you still feel – whatever?† I thought about it. Reluctantly. I poked around for that feeling of Here. I found it. It was like finding a dead rat in your living room. A large dead rat. â€Å"Yes,† I said. â€Å"West?† â€Å"Yes.† How to cite Sunshine Chapter 15, Essay examples

Friday, December 6, 2019

Marketing Research and Modeling System - MyAssignmenthelp.com

Question: Discuss about the Marketing Research and Modeling System. Answer: Introduction Various studies have stated that there is a very codependent relationship between the satisfaction of the customers and the experience of service. Past studies have revealed that an efficient and future-oriented service industry promote and achieve loyalty and satisfaction of the customers at a high level that would provide any company with a competitive edge in the fast-paced business market(Ashman Patterson, 2015). Various factors have to be taken care of in order to gain the loyalty and satisfaction of the customers in any industry. In the case of the fitness industry, the nature of the service business regarding providing effective health services so that the customers are delighted with the facilities, health changes, and advice that they receive from the employees and the personnel involved in the fitness clubs. It is an underlying fact that there is a huge demand for the services regarding the provision of fitness and health because of the prevalent recognition that workouts and fitness would lead to the improvement in the mental as well as physical health of an individual (Smith Albaum, 2012). This would further result in a better quality of life. Such factors have been turned out to be one of eth major reasons for the fitness clubs to consider retention and renewal of the membership of eth customers as a major goal. The hypothesis of the literature review would include such scenarios that have instigated the challenge in the health and fitness sector regarding the differentiation of the facilities along with the services meant for increasing the loyalty and satisfaction of the customers in the rapid increase of competitive environment of fitness industry (La Rocca, MandelliSnehota, 2014). From the perspective of service in the business, Meyer said that the satisfaction and loyalty of the customers from the fitness services from any fitness club is considered to be the most important determinants of the retention of the customers which ultimately results in the overall success of the fitness club as a company along with achieving competitiveness in the long term (Meyer, 2013). In order to provide good hospitality to the customer in fitness clubs to obtain the loyalty of the customers, it is very important to understand that satisfaction of the customers will lead to customer loyalty. Various marketing literature has been very successful in identifying the satisfaction of the customers as essential to bear to the customers loyalty. If the customers in the fitness clubs are provided with variety of services, they are most likely to continue their association with the fitness club. Customers get satisfaction when they sense that they are obtaining a good and high-quality value of the amount that they are sending in the fitness club membership. This may not be only restricted to the monetary value but also to the wide range of fitness services that the club has to offer. As of the current scenario, customers consider their time to be of more value than money as they do not happen to get free time more often. The fitness clubs need to understand this fact and provide the customer with the most effective fitness training and other services associated with fitness. This would make the customers feel that they are able to have a productive time in the fitness club in regards to both their time and health which would further assist in enhancing the customers satisfaction (Rambocas Gama, 2013). According to Seraphin, et al, the role of hospitality in providing customer satisfaction is dominant as the customers need to be treated and provided fitness training in a very amicable and elite way (Seraphin, et al., 2016). This creates a huge impact on the psychology and perception of the customers which makes them take or continue the fitness services for the fitness clubs which provide them with services with good hospitality. How responsiveness will lead to customer loyalty The fitness clubs basically find out effective ways in providing optimum responsiveness to the customers so as to increase loyalty. Effective responsiveness is observed to be achieved by the fitness clubs by making the employees, dietician, and trainers to greet the customers in a regular basis. As per Kaur, the individuals in the fitness club have friendly professional conversations regarding fitness in a very comforting manner to every customer (Kaur, 2014). In order to have customer loyalty, the fitness club designs various kinds of rewards which can be provided to the customers in regards to fitness services. These rewards have been made achievable which facilitate in the engagement of customer which proves to be of great value. They are found to be provided with competitive as well as equitable rewards in the fitness clubs which will increase the interest of the customer (Wind Green, 2013). The rewards that are selected are basically in compliance with the brand of the fitness club which would be very relevant to the customers. The fitness clubs also happen to use the system of free gifts for its customers as a way of effective responsiveness of the fitness clubs to its customers. As per tacey Wilson (2014), The management of the fitness clubs also use products associated with fitness as rewards for encouraging demo trails of training and increasing cross-selling of the fitness services successfully (Stacey Wilson, 2014). This has a motivating influence on the customers to continue their membership in the fitness club and even opt for renewal of their membership in the fitness center. Recommendations The fitness clubs need to develop ways regarding having various contact points for enhancing the communication with the customers. The fitness clubs can have contact with the customer through telephone, social or web media an even face-to-face and even ask the customer regarding how they would like to be contacted regarding new services, offers or rewards. The fitness clubs should focus mostly on building up the existing customers who already happen to like the fitness services that the club is offering. The trainers, dieticians and other individuals need to increase involvement and communication with the customer in regards to the individual growth and improvement in the health and fitness level. This should be the prime focus of the fitness clubs which would service as the backbone for the success of the fitness club. Conclusion It could be observed that provision of effective and high-quality training and building cordial relationships with the customer would provide customer satisfaction that would directly lead to increase in the customer loyalty in the fitness clubs. The loyalty of the customers can only be achieved through effective and prominent fitness results which would provide satisfaction to the customers in the fitness clubs. The fitness club has to appoint a front-line individual for employment who have adequate knowledge and are well trained so as to be able to provide a wide range of services to the customer. References Ashman, R., Patterson, A. (2015).Seeing the big picture in services marketing research: infographics, SEM and data visualisation.Journal of Services Marketing,29(6/7), 613-621. Kaur, S. 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